Samsung's new SMART TV allows consumers to acess the internet with a flick of a finger in the air. They are also able to do this from the comfort of their living room couch. We talked about making online payments in class and I believe the new SMART TV is going to change online e-commerce. Customers may be more willing to make purchases while moving their hands in the air, rather than having to click a mouse sitting at their desk.
Samsung introduces SMART TV 2012
Posted on 19 April 2012 - 04:52pm
Last updated on 19 April 2012 - 05:23pm
KUALA LUMPUR (April 19, 2012): Samsung Electronics Co Ltd, a leading name in digital media and convergence, today launched its latest range of products.
These included its SMART television series, Plasma television, SMART Blu-ray home entertainment system and Blu-ray player.
"Samsung is working across its home entertainment product portfolio, and it has removed the barriers that exist between devices and content to deliver a smarter, simpler and more connected life for consumers," Chong Xu Jenn, product marketing leader of AV business unit, told a press conference here today.
"Samsung's range of SMART TV 2012 offers consumers the SMART Interaction, SMART Content and SMART Evolution," Chong added.
He said the SMART TV, already available in the market, was expected to increase Samsung's market share this year.
Samsung currently has a 33% share of the Plasma television market. – Bernama
I think Smart TV's are the next step. I know Apple has one as well and I agree that it will change ecommerce. Advertising agencies are going to love the impact Smart TV's can have on product sales. Consumers will be able to see a commerical for a product and then click to the Internet to buy it right away. I wouldn't be surprised if they find a way to incorporate that into commericals within the next few years - even greater instant access.I think Smart TV's will be a matter of who can get there firstand establish themselves. Samsung will definitely be at the top of the list.
ReplyDelete